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3 Why AmplifiED?

We get schools. Founder, Alex Parker, spent 8 years as a history teacher in an inner city secondary, with 5 years experience as HOY and a secondment to SLT with a focus on PR and Marketing.

That means we know about budget constraints, and only suggest tried and tested, targeted techniques that provide the greatest return on investment. We know how busy your staff are so offer a variety of ideas they can choose from, based on their current time (and energy) availability. We know about your challenges and opportunities, and how best to support your marketing needs.

We’ve also got experience marketing a variety of schools across London; primaries and secondaries; faith and non-faith; mainstream and alternative provision.

We only work with schools because we love helping amazing communities grow, and that means we know our business. Inside and out.

We do it all. We don’t just create strategic marketing plans - we bring them to life. Our team works alongside you to make sure every idea is actioned and every goal is met.

We'll be your go-to designers, copywriters, photographers, videographers and social media managers. We'll sort out printing, generate QR codes, call parents for photo permissions, update your website, and much, much more!

By making the vast majority of your projects happen in-house we're able to not only increase efficiency, but also offer significantly better value for money. Win-win.

We're hands on. Some agencies only take on projects when you ask them to.

That’s not us. Our service means that every day we’ll be doing something to support your marketing efforts. On Monday we’d post on socials about your Year 7 girls’ football win. On Tuesday we’d email your History/PSHE lead with ideas for how we can promote Black History Month in school. On Wednesday we’d work on the design of your headteacher’s upcoming presentation to parents.

…You get the idea!

This proactive support ensures that all your marketing communications will be consistent and of a high quality representative of your school community.

Meet the team

Alex Parker

Co-founder and Creative Director

Alex is a former history teacher, head of year, and acting assistant headteacher with a focus on marketing and PR. His extensive experience in schools gives him a unique perspective on how to engage communities and effectively promote successes. In 2023, Alex founded the business, bringing his expertise to help schools thrive.

Alex drives innovation across the business, leading on the development of bespoke marketing strategies for schools of all sizes and budgets. He works closely with the team to create tailored solutions that strengthen school culture, showcase achievements, and support long-term growth.

Flo Parker

Co-Founder and Operations Director

Flo began her career in a small marketing agency, just like ours, before moving into the world of corporate online education. For Flo, education and personal development have always been at the heart of her journey. As an ACC Certified Career and Life Coach, she’s dedicated to not only growing herself but also supporting the development of the entire team.

At AmplifiED, Flo oversees the day-to-day operations and focuses on building the company’s future. She also leads on our Displays, helping to provide schools with bespoke, easy-to-install and curriculum-led displays that don't cost the earth! If you're interested in displays for your school, don't hesitate to reach out for a chat!

Chloe Jones

Primary Partnerships Marketing Manager

Chloe is a former Learning Support Assistant with a career history supporting children in a variety of settings. She has taught drama, performed for children across the country, and worked closely with many schools, discovering along the way her passion for helping children thrive and succeed.

Overseeing marketing for our primary schools, Chloe leads major campaigns and design projects while collaborating with Alex and the team to deliver bespoke marketing that meets each school’s needs. With creativity and hands-on experience in education, she ensures every initiative engages schools, families, and communities alike.

Sarah Oluwole

Secondaries Partnerships Marketing Manager

Sarah began her career as a Teaching Assistant and Cover Teacher in a secondary school, gaining firsthand insight into how schools operate. She now applies that experience to her role, handling everything from graphic design to long-term marketing projects.

Working closely with Alex and the team, Sarah develops creative solutions that help schools engage their communities, strengthen their culture, and share their successes effectively. With a passion for social media, fashion, and design, she brings a fresh, visually impactful approach to her work, ensuring that every project makes a lasting impression.

Caitlin Jacobs

Social Media Manager

Caitlin moved to London to pursue her passion for marketing and social media, with a particular focus on creating meaningful, engaging content for school communities. With a strong eye for detail and storytelling, she specialises in bringing everyday moments in schools to life online.

At AmplifiED, Caitlin manages the social media channels across all of our partner schools, working closely with teachers to capture and share their stories in an authentic and thoughtful way. Collaborating regularly with Chloe and Sarah on wider projects, she helps ensure each school’s voice is consistent, creative, and aligned with their values.